Business of Speed is the show that goes behind the scenes on the money, strategy, and technology driving modern racing and motorsport. We deliver news and analysis for decision-makers, C-suite executives, rights holders, and brands who want a competitive edge.
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#12

The One with Jeff Dodds, CEO, Formula E

In this episode of the Business of Speed, Lali and Vincenzo sit down with Jeff Dodds, the CEO of Formula E, as he approaches his third year leading the electric racing series. Transitioning from a massive career in telecom and media (Virgin Media O2) and automotive (Honda, Volvo), Jeff discusses how Formula E is positioning itself not just as a sport, but as a disruptive entertainment property focused on sustainability and digital growth.From the controversial "noise" of electric cars to the groundbreaking performance of the upcoming Gen 4 vehicle, Jeff offers a candid look at how Formula E plans to become the fastest motorsport in the world and overtake MotoGP in popularity by 2030.Key Topics Discussed:The "Sound of Inefficiency": Jeff debates the lack of noise in EV racing, arguing that the "growl" of a combustion engine is simply 50% energy loss, whereas Formula E cars operate at 95% efficiency.Gen 4 Revolution: A look at the future car which boasts permanent all-wheel drive and is 71% more powerful than the current generation, capable of accelerating 30% faster than a Formula 1 carWomen in the Driver’s Seat: Jeff discusses the systemic financial barriers keeping women out of elite motorsport and predicts that women will be racing alongside men in the Formula E championship within the next two to three years.Gamification & Fanbase: How Formula E uses features like "Attack Mode" and partnerships with content creators to engage a younger, gender-balanced audience (50/50 male-female) differently than legacy sports.Business Strategy: Why Formula E prioritizes broad media reach over exclusive, high-cost rights deals to grow its global audience.Hospitality & Networking: How the "open" paddock culture of Formula E fosters C-Suite networking in a way that differs from the exclusive nature of Formula 1.
#11

The One with Tony Kanaan, IndyCar Champion + Arrow McLaren Team Boss

In this episode of the Business of Speed podcast, we sit down with IndyCar legend, Indy 500 winner, and current Arrow McLaren Sporting Director,  ⁨@TonyKanaan⁩ .From his early days growing up in Brazil to his legendary rivalry and friendship with  ⁨@H3lioOfficial⁩ , TK opens up about the defining moments of his life. He shares the incredible story of turning down a guaranteed million-dollar contract with Audi to chase the American dream, the emotional promise he made to his father, and the grit it took to finally win the Indy 500 in 2013.Tony also discusses his transition from the cockpit to the pit wall, giving us an insider look at his role running  ⁨@ArrowMcLaren⁩ , the challenges of building a winning culture, and why he believes the future of  ⁨@indycar⁩ is brighter than ever with the new Fox Sports partnership.  ⁨@INDYCARonFOX⁩  Whether you're a die-hard racing fan or interested in the business of sports leadership, this conversation is packed with insights.Key Topics Discussed:The Million-Dollar Gamble: Why Tony turned down a house, a car, and a salary to race for free in the US.Rivalry & Brotherhood: The origin story of his friendship with Helio Castroneves.The 2013 Indy 500: Breaking the "bad luck" curse with KV Racing.Leadership: How Tony is transforming the culture at Arrow McLaren.The Greatest: Who Tony thinks is the most naturally gifted driver he ever raced against.